I thought I could see the light at the end of the tunnel, but it was just some b*stard with a torch, bringing me more work.

Transport for London ‘Whodunnit’

Posted: November 5th, 2008 | Author: admin | Filed under: Advertising | No Comments »

Love this for two reasons:
The strategic insight – it’s easy to miss something you are not looking for.  Gives the creatives endless possibilities.  Very nicely executed too (much better than their previous youtube rip-off).  Chris Palmer is a brilliant director and for me it shows.  Simply done but done very well.
I wish we had the digital bit.  We could do some fantastic things with it.

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